What a monster it is: Northampton rockers Cute Goldfish have unleashed ‘Beg Your Pardon’ and holy hell, it’s a ride. This isn’t another typical sounding rock track ; it’s the kind that grabs you, by the collar, demanding your full attention with every first power chord. Grabbing listeners by the collar with thunderous riffs and excessive bombast, Northampton’s Cute Goldfish unleash an aural monster with “Beg Your Pardon” – a deliciously over-the-top rocker demanding full attention.
It started as an indie jam, and it’s become gloriously excessive in all the right ways. If you’ve missed the days when rock wasn’t afraid to be rock, this is your jam. Stuart and Steve Smith and Kev Garner are clearly worn out Def Leppard and Darkness records, and it sounds like you would want it to in the best possible way.The production is a massive one, recorded at Northampton’s The Lodge. Stadium ready sound that somehow feels both vintage and new. The chorus? It’s the kind you can air guitar in your car and not feel bad about. As for guitars – that solo is a face melter, with a dive bomb that will shake your speakers.
A clever story of obsession and social status is woven though all this sonic muscle, but you’ll have your head down on the first spin. If you’re tired of polite, algorithm friendly rock, Cute Goldfish has your back: the band’s genius move of dropping in that A-ha inspired sustained note technique adds an extra layer of sophistication to their otherwise raw power approach. A ‘reminder’ that sometimes more is more, and rock music can still get your heart to race, ‘Beg Your Pardon’ is a reminder. Exactly how it’s meant to be heard is to turn it up loud enough for your neighbors to complain.
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