Kansas City-based artist and videographer BennyT, whose own directorial work under BTL Visuals is already turning heads nationally, sparks yet another triumph with his new release “Too Much Pride”. BennyT is a true artist and videographer who raises the bar every time and challenges not only himself but everyone who wants to multi-hyphenate creator. In “Too Much Pride” fans are taken on yet another deeply intricate journey through BennyT’s diverse skill set. The smooth hip-hop single sways to the contemporary rhythms, and expresses self-analysis and success with equal finesse. BennyT’s delivery is laid back but the lyrics are deep as he raps about perseverance, ethics and chasing dreams. More than anyone else, he gets the right balance just right, appealing to the audience’s emotions without lecturing.
To fully appreciate the track, one has to watch the music video which was directed and edited by BennyT himself. It captures the song’s message in well-polished visuals and editing that is in sync with the beat of the song. Symbolic images and setting, thus, take beyond mere fun into enhanced understanding of BennyT’s views. Such a level of cohesive multi-disciplinary artistry from an independent artist and videographer shows BennyT’s unrelenting drive and commitment to work. Balancing music with his busy videography business only benefits output, for the same reason that creativity breeds more creativity through constant practice of both music and videography.
As much as critics have hailed BennyT for his singing ability, his videos are as deep and complex as well. With complex narratives and important social messages, BennyT shows that videography is not just about shilling songs. Thus, with “Too Much Pride”, BennyT consolidates his position as one of the leaders of the new KC movement. Furthering the disruption of norms through multi-dimensional drops, he empowering shows how hard work and creativity can turn any dream from an idea to the delight of the masses. With such immense talents, BennyT has many more profound projects that will create such impacts in the future.
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