Italian singer-songwriter Felix Rovitto is primed to ignite the global dance scene with his latest single “Baby Vida Loca”. In less than 3 minutes, the musician demonstrates his ability of an enchanting pop-reggaeton storyteller of the summer. With infectious rhythms and sultry vocal hooks, Felix effortlessly blends Latin flair with contemporary pop sensibilities.
As the only writer, Felix recorded “Baby Vida Loca” with the help of a producer Mike Casalini in Parma, Italy. In numerous vocal attempts, he was able to handle the sexually charged lyrics and complex beat of the song with his cheerful energy. While the guitar is polished and the drums are pounding like salsa, Felix takes the audience to the realm of late-night passion. Spanish words and phrases mixed with the rhythm and blues, the single transcends cultures as it gets people dancing. The track’s infectious hooks and slick production seamlessly blend with Felix’s charismatic delivery, creating an irresistible musical concoction.
While some rely on nostalgia, Felix keeps on developing his sensual songs’ aesthetics. From the viral cross-genre singles with a touch of tropical flavor, he has developed a liveliness that is missing in most pop music. Felix is an artist on his own terms and doesn’t give a hoot about the industry standards as long as he is making people happy through music. Felix is rebellious in spirit but silky smooth in delivery and with “Baby Vida Loca” he takes the wheel of any dancefloor or drivers seat. “Baby Vida Loca” is a song that was made for radio and will ignite the hot summer nights of the year. When Felix calls, all are forced to go where the rhythms are leading to.
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